Advertising and marketing services (Испания - Тендер #41477392)

1. Section I
   1. Name and addresses
      Gobierno Vasco - Presidencia del Gobierno - Lehendakaritza
      Navarra, 2-01007 Vitoria-Gasteiz
      Vitoria-Gasteiz
      01010
      Spain
      Telephone: +34 945018156
      E-mail: contratacion.lehendakaritza@euskadi.eus
      
   2. Joint procurement
      
   3. Communication
      The procurement documents are available for unrestricted and full direct access, free of charge, at
      https://www.contratacion.euskadi.eus
      Additional information can be obtained from the abovementioned addresselectronically via: https://www.contratacion.euskadi.eus/KPELicitacion
      to the abovementioned address
      
   4. Type of the contracting authority:
      Regional or local authority
      
   5. Main activity:
      General public services
      
2. Section II
   1. Scope of the procurement:
      1. Title:
         

         Planificación y compra de espacios publicitarios para la difusión de la campaña Euskadi Basque Country, en Japón, Francia y Euskadi.

         Reference number: 20LHK/20S/2023
         
      2. Main CPV code:
         79340000
         
      3. Type of contract:
         Services
         
      4. Short description:
         

         Planificación y compra de espacios publicitarios para la difusión de la campaña Euskadi Basque Country, en Japón, Francia y Euskadi.

      5. Estimated total value:
         Value excluding VAT: 3 305 578.51 EUR
         
      6. Information about lots:
         all lotsMaximum number of lots that may be awarded to one tenderer: 3
         
   2. Description
      1. Title:
         

         Lote 1: Comunicación en Japón

         Lot No: 1
         
      2. Additional CPV code(s):
         79340000
         
      3. Place of performance:
         Main site or place of performance:

         ES21 - País Vasco

      4. Description of the procurement:
         

         -Comunicación en medios de prensa especializados.

      5. Award criteria:
         Price is not the only award criterion and all criteria are stated only in the procurement documents
      6. Estimated value:
         Value excluding VAT: 70 500.00 EUR
         
      7. Duration of the contract, framework agreement or dynamic purchasing system:
         
         Start: 2023-07-24
         End: 2023-12-31
         This contract is subject to renewal: no
         
      8. Information about the limits on the number of candidates to be invited:
         
      9. Information about variants:
         Variants will be accepted: no
         
      10. Information about options:
          Options: no
      11. Information about electronic catalogues:
          
          
      12. Information about European Union funds:
          The procurement is related to a project and/or programme financed by European Union funds: no
      13. Additional information:
          
      14. Title:
          

          Lote 2: Comunicación en Francia

          Lot No: 2
          
      15. Additional CPV code(s):
          79340000
          
      16. Place of performance:
          Main site or place of performance:

          ES21 - País Vasco

      17. Description of the procurement:
          

          - Comunicación off-line en redes de transporte público de París.

          - Campaña de redes sociales a nivel Francia, segmentada por grupos de interés.

          - Noticias en prensa escrita y on-line.

      18. Award criteria:
          Price is not the only award criterion and all criteria are stated only in the procurement documents
      19. Estimated value:
          Value excluding VAT: 181 528.93 EUR
          
      20. Duration of the contract, framework agreement or dynamic purchasing system:
          
          Start: 2023-06-14
          End: 2023-12-31
          This contract is subject to renewal: no
          
      21. Information about the limits on the number of candidates to be invited:
          
      22. Information about variants:
          Variants will be accepted: no
          
      23. Information about options:
          Options: no
      24. Information about electronic catalogues:
          
          
      25. Information about European Union funds:
          The procurement is related to a project and/or programme financed by European Union funds: no
      26. Additional information:
          
      27. Title:
          

          Lote 3: Comunicación en la Comunidad Autónoma Vasca

          Lot No: 3
          
      28. Additional CPV code(s):
          79340000
          
      29. Place of performance:
          Main site or place of performance:

          ES21 - País Vasco

      30. Description of the procurement:
          

          - Medios de mayor tirada y alcance en Euskadi.

          - Redes sociales de mayor uso, segmentadas por edad.

      31. Award criteria:
          Price is not the only award criterion and all criteria are stated only in the procurement documents
      32. Estimated value:
          Value excluding VAT: 78 471.07 EUR
          
      33. Duration of the contract, framework agreement or dynamic purchasing system:
          
          Start: 2023-07-24
          End: 2023-12-31
          This contract is subject to renewal: no
          
      34. Information about the limits on the number of candidates to be invited:
          
      35. Information about variants:
          Variants will be accepted: no
          
      36. Information about options:
          Options: no
      37. Information about electronic catalogues:
          
          
      38. Information about European Union funds:
          The procurement is related to a project and/or programme financed by European Union funds: no
      39. Additional information:
          
3. Section III
   1. Conditions for participation:
      1. Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers:
         
      2. Economic and financial standing:
         Selection criteria as stated in the procurement documents
      3. Technical and professional ability:
         Selection criteria as stated in the procurement documents
      4. Information about reserved contracts:
         
   2. Conditions related to the contract:
      1. Information about a particular profession:
         
      2. Information about staff responsible for the performance of the contract:
         
4. Section IV
5. Description:
   1. Type of procedure:
      Open procedure
   2. Information about a framework agreement or a dynamic purchasing system:
      
   3. Information about reduction of the number of solutions or tenders during negotiation or dialogue:
      
   4. Information about negotiation:
      
   5. Information about electronic auction:
      
   6. Information about the Government Procurement Agreement (GPA):
      The procurement is covered by the Government Procurement Agreement: no
6. Administrative information:
   1. Previous publication concerning this procedure:
      
   2. Time limit for receipt of tenders or requests to participate:
      Date: 2023-06-02
      Local time: 09:00
      
   3. Estimated date of dispatch of invitations to tender or to participate to selected candidates:
      
   4. Languages in which tenders or requests to participate may be submitted:
      ES, EU
   5. Minimum time frame during which the tenderer must maintain the tender:
      (from the date stated for receipt of tender)
      
   6. Conditions for opening of tenders:
      Date: 2023-06-12
      Local time: 09:30
      Place:

      Lehendakaritza.

      Sala de reuniones planta primera

      Navarra, 2-01007 Vitoria-Gasteiz

      Information about authorised persons and opening procedure:

      Apertura sobre B

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