Public Health Wales Respiratory Vaccines Campaign (Великобритания (Англия, Шотландия, Уэльс) - Тендер #42849965)

CONTRACT AWARD NOTICE – NATIONAL

1 Authority Details

1.1

Authority Name and Address

2 Contract Details

2.1

Title

Public Health Wales Respiratory Vaccines Campaign

2.2

Description of the contract

To commission a creative agency to deliver a bilingual Public Health Wales respiratory vaccines communications and marketing campaign for one year (May 2023 to March 2024). The elements of the campaign required to be delivered by the appointee will include influenza (flu) vaccine and a COVID-19 autumn booster vaccine. Informed by the COM-B model of behaviour change, the primary outcome of the campaign will be to:

• Increase psychological capability by improving knowledge about the vaccinations and eligibility

Subsequent objectives include addressing:

• Reflective motivation (intentions, beliefs about capabilities/ consequences, social role/identity)

• Automatic motivation (emotions)

The ultimate outcome for the campaign is to increase vaccine uptake across both programmes.

2.3

Notice Coding and Classification

2.4

Estimated Total Value

3 Procedure

3.1

Type of Procedure

4 Award of Contract

4.1

Successful Bidders

4.1.1

Name and Address of successful supplier, contractor or service provider

5 Other Information

5.1

Reference number attributed to the notice by the contracting authority

PHW-MINI-53158

5.2

Date of Contract Award

5.3

Number of tenders received

4

5.4

Other Information

(WA Ref:132439)

5.5

Additional Documentation

5.6

Publication date of this notice: