Advertising and marketing services (Бельгия - Тендер #45784780)

1. Section I
   1. Name and addresses
      Infrabel sa - Procurement, division I-FBA.51
      Place Marcel Broodthaers 2
      Bruxelles
      1060
      Belgium
      E-mail: nele.santulliana@infrabel.be
      
   2. Joint procurement
      
   3. Communication
      Access to the procurement documents is restricted. Further information can be obtained at
      https://enot.publicprocurement.be/enot-war/preViewNotice.do?noticeId=492733
      Additional information can be obtained from the abovementioned addresselectronically via: https://eten.publicprocurement.be/etendering/viewWorkspacesBasedOnExtUrl.do?wsName=I-FBA51-0000742616-F05
      
      
   4. Type of the contracting authority:
      
   5. Main activity:
      Railway services
      
2. Section II
   1. Scope of the procurement:
      1. Title:
         

         Accord-cadre pour des services d"une agence de publicité.

         Reference number: I-FBA51-0000742616-F05_0
         
      2. Main CPV code:
         79340000
         
      3. Type of contract:
         Services
         
      4. Short description:
         

         La mission de l"agence de publicité est d"analyser le marché et les objectifs communication d"Infrabel et d"assister Infrabel dans le positionnement de la marque et la communication de l"entreprise dans 3 matières bien distinctes:

         - la communication autour de la sécurité ferroviaire

         - le corporate branding

         - l"employer branding

      5. Estimated total value:
         
         
      6. Information about lots:
         This contract is divided into lots: no
         
   2. Description
      1. Title:
         
      2. Additional CPV code(s):
         
         
      3. Place of performance:
         
      4. Description of the procurement:
         

         L"agence devra:

         - participer à l"élaboration de la stratégie de communication et la réflexion stratégique concernant les actions planifiées ou à planifier

         - jouer le rôle de lead agency qui crée et coordonne une stratégie de moyens (strategic planning)

         - élaborer des concepts créatifs ainsi que, sur demande, la production, la réalisation de matériel et de supports

         - sur demande: tester, suivre et mesurer les actions menées

         - sur demande: formuler des recommandations média.

      5. Award criteria:
         Price is not the only award criterion and all criteria are stated only in the procurement documents
      6. Estimated value:
         
         
      7. Duration of the contract, framework agreement or dynamic purchasing system:
         Duration in months: 48
         This contract is subject to renewal: no
         
      8. Information about the limits on the number of candidates to be invited:
         
      9. Information about variants:
         Variants will be accepted: no
         
      10. Information about options:
          Options: no
      11. Information about electronic catalogues:
          
          
      12. Information about European Union funds:
          The procurement is related to a project and/or programme financed by European Union funds: no
      13. Additional information:
          
3. Section III
   1. Conditions for participation:
      1. Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers:
         List and brief description of conditions:

         Voir guide de sélection en annexe.

      2. Economic and financial standing:
         List and brief description of selection criteria:

         Voir guide de sélection en annexe.

      3. Technical and professional ability:
         List and brief description of selection criteria:

         Voir guide de sélection en annexe.

      4. Information about reserved contracts:
         
      5. Deposits and guarantees required:
         
      6. Main financing conditions and payment arrangements and/or reference to the relevant provisions governing them:
         
      7. Legal form to be taken by the group of economic operators to whom the contract is to be awarded:
         
   2. Conditions related to the contract:
      1. Information about a particular profession:
         
         
      2. Information about staff responsible for the performance of the contract:
         
4. Section IV
5. Description:
   1. Type of procedure:
      Negotiated procedure with prior call for competition
   2. Information about a framework agreement or a dynamic purchasing system:
      Framework agreement with a single operator
   3. Information about reduction of the number of solutions or tenders during negotiation or dialogue:
      
   4. Information about negotiation:
      
   5. Information about electronic auction:
      
   6. Information about the Government Procurement Agreement (GPA):
      The procurement is covered by the Government Procurement Agreement: no
6. Administrative information:
   1. Previous publication concerning this procedure:
      
   2. Time limit for receipt of tenders or requests to participate:
      Date: 2023-09-25
      Local time: 12:00
      
   3. Estimated date of dispatch of invitations to tender or to participate to selected candidates:
      
   4. Languages in which tenders or requests to participate may be submitted:
      FR, NL
   5. Minimum time frame during which the tenderer must maintain the tender:
      (from the date stated for receipt of tender)
      
   6. Conditions for opening of tenders:
      

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Импорт - Экспорт по стране Бельгия